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	<title>The Scarcliff Dictionary of Branding &#187; M</title>
	<atom:link href="http://www.scarcliffdictionary.com/tag/m/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.scarcliffdictionary.com</link>
	<description>Advertising &#124; Branding &#124; Copywriting &#124; Design &#124; Marketing &#124; Naming &#124; Research</description>
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		<item>
		<title>metronymy</title>
		<link>http://www.scarcliffdictionary.com/600/metronymy/</link>
		<comments>http://www.scarcliffdictionary.com/600/metronymy/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 22:07:00 +0000</pubDate>
		<dc:creator>Troy</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliffdictionary.com/?p=600</guid>
		<description><![CDATA[Definition &#124; Meaning A system where the name is derived from the female&#8217;s line. Example &#124; Illustration Etymology &#124; Origin Compare &#124; See]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li>A system where the name is derived from the female&#8217;s line.</li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li></li>
</ul>
<p><strong>Etymology | Origin</strong></p>
<ul>
<li></li>
</ul>
<p><strong>Compare | See</strong></p>
<ul>
<li></li>
</ul>
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		</item>
		<item>
		<title>metonymy</title>
		<link>http://www.scarcliffdictionary.com/598/metonymy/</link>
		<comments>http://www.scarcliffdictionary.com/598/metonymy/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 22:05:40 +0000</pubDate>
		<dc:creator>Troy</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliffdictionary.com/?p=598</guid>
		<description><![CDATA[Definition &#124; Meaning A figure of speech where an attribute of the subject is used to name the subject. Example &#124; Illustration Etymology &#124; Origin Compare &#124; See]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li>A figure of speech where an attribute of the subject is used to name the subject.</li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li></li>
</ul>
<p><strong>Etymology | Origin</strong></p>
<ul>
<li></li>
</ul>
<p><strong>Compare | See</strong></p>
<ul>
<li></li>
</ul>
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		</item>
		<item>
		<title>sociative morpheme</title>
		<link>http://www.scarcliffdictionary.com/172/sociative-morpheme/</link>
		<comments>http://www.scarcliffdictionary.com/172/sociative-morpheme/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 20:24:39 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>
		<category><![CDATA[S]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/dictionary/2007/12/sociative-morpheme/</guid>
		<description><![CDATA[Definition &#124; Meaning: An element of a compound brand name which does not normally occur outside of that compound. Example &#124; Illustration: Ocean Spray Cran•Apple brand juice Ocean Spray Cran•Cherry brand juice Ocean Spray Cran•Grape brand juice Ocean Spray Cran•Mango &#8230; <a href="http://www.scarcliffdictionary.com/172/sociative-morpheme/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning:</strong></p>
<ol>
<li>An element of a compound brand name which does not normally occur outside of that compound.</li>
</ol>
<p><strong>Example | Illustration:</strong></p>
<ul>
<li>Ocean Spray <strong>Cran</strong>•Apple brand juice</li>
<li>Ocean Spray <strong>Cran</strong>•Cherry brand juice</li>
<li>Ocean Spray <strong>Cran</strong>•Grape brand juice</li>
<li>Ocean Spray <strong>Cran</strong>•Mango brand juice</li>
<li>Ocean Spray <strong>Cran</strong>•Raspberry brand juice</li>
<li>Ocean Spray <strong>Cran</strong>•Strawberry brand juice</li>
<li>Ocean Spray <strong>Cran</strong>•Tangerine brand juice</li>
</ul>
<p><strong>Compare | See:</strong></p>
<ul>
<li>morpheme</li>
</ul>
]]></content:encoded>
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		</item>
		<item>
		<title>mucker pose</title>
		<link>http://www.scarcliffdictionary.com/118/mucker-pose/</link>
		<comments>http://www.scarcliffdictionary.com/118/mucker-pose/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 00:24:26 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/dictionary/2007/12/mucker-pose/</guid>
		<description><![CDATA[Definition &#124; Meaning The affectation by one social group of the distinctive linguistic habits of another in order to curry favor with that group. Example &#124; Illustration in the United States, a country music singer who adopts a fake southern &#8230; <a href="http://www.scarcliffdictionary.com/118/mucker-pose/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li>The affectation by one social group of the distinctive linguistic habits of another in order to curry favor with that group.</li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li>in the United States, a country music singer who adopts a fake southern accent is striking a mucker pose</li>
</ul>
<p><strong>Etymology | Origin</strong></p>
<ul>
<li></li>
</ul>
]]></content:encoded>
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		</item>
		<item>
		<title>morpheme</title>
		<link>http://www.scarcliffdictionary.com/117/morpheme/</link>
		<comments>http://www.scarcliffdictionary.com/117/morpheme/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 00:24:00 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/dictionary/2007/12/morpheme/</guid>
		<description><![CDATA[Definition &#124; Meaning Any meaningful linguistic unit which cannot be further subdivided into smaller meaningful parts. Example &#124; Illustration in English, the letter ‘s’ in final position (at the end of a word) is a morpheme indicating plurality Etymology &#124; &#8230; <a href="http://www.scarcliffdictionary.com/117/morpheme/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li>Any meaningful linguistic unit which cannot be further subdivided into smaller meaningful parts.</li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li>in English, the letter ‘s’ in final position (at the end of a word) is a morpheme indicating plurality</li>
</ul>
<p><strong>Etymology | Origin</strong></p>
<ul>
<li></li>
</ul>
]]></content:encoded>
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		</item>
		<item>
		<title>mononym</title>
		<link>http://www.scarcliffdictionary.com/116/mononym/</link>
		<comments>http://www.scarcliffdictionary.com/116/mononym/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 00:23:35 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/dictionary/2007/12/mononym/</guid>
		<description><![CDATA[Definition &#124; Meaning Any brand name consisting of a single word. Example &#124; Illustration Etymology &#124; Origin]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li>Any brand name consisting of a single word.</li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li></li>
</ul>
<p><strong>Etymology | Origin</strong></p>
<ul>
<li></li>
</ul>
]]></content:encoded>
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		</item>
		<item>
		<title>mondegreen</title>
		<link>http://www.scarcliffdictionary.com/115/mondegreen/</link>
		<comments>http://www.scarcliffdictionary.com/115/mondegreen/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 00:23:05 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/dictionary/2007/12/mondegreen/</guid>
		<description><![CDATA[Definition &#124; Meaning A misheard song lyric. Example &#124; Illustration Etymology &#124; Origin]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li>A misheard song lyric.</li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li></li>
</ul>
<p><strong>Etymology | Origin</strong></p>
<ul>
<li></li>
</ul>
]]></content:encoded>
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		</item>
		<item>
		<title>mimetic word</title>
		<link>http://www.scarcliffdictionary.com/114/mimetic-word/</link>
		<comments>http://www.scarcliffdictionary.com/114/mimetic-word/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 00:22:40 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/dictionary/2007/12/mimetic-word/</guid>
		<description><![CDATA[Definition &#124; Meaning Any word or name created in direct imitation of another word. Example &#124; Illustration the word ‘litterbug’ was coined on the analogy of the word ‘jitterbug’ Etymology &#124; Origin]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li>Any word or name created in direct imitation of another word.</li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li>the word ‘litterbug’ was coined on the analogy of the word ‘jitterbug’</li>
</ul>
<p><strong>Etymology | Origin</strong></p>
<ul>
<li></li>
</ul>
]]></content:encoded>
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		</item>
		<item>
		<title>micronym</title>
		<link>http://www.scarcliffdictionary.com/113/micronym/</link>
		<comments>http://www.scarcliffdictionary.com/113/micronym/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 00:22:04 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/dictionary/2007/12/micronym/</guid>
		<description><![CDATA[Definition &#124; Meaning An unusually short name. Example &#124; Illustration The Motorola Q brand mobile device.]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li><span class="Apple-style-span" style="font-family: 'trebuchet ms'; font-size: 13px; line-height: 17px">An unusually short name.</span></li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li><span class="Apple-style-span" style="font-family: 'trebuchet ms'; font-size: 13px; line-height: 17px">The Motorola <strong>Q</strong> brand mobile device.</span></li>
</ul>
]]></content:encoded>
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		</item>
		<item>
		<title>metonym</title>
		<link>http://www.scarcliffdictionary.com/112/metonym/</link>
		<comments>http://www.scarcliffdictionary.com/112/metonym/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 00:21:39 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Dictionary]]></category>
		<category><![CDATA[Naming Glossary]]></category>
		<category><![CDATA[Naming Lexicon]]></category>
		<category><![CDATA[M]]></category>

		<guid isPermaLink="false">http://www.scarcliff.com/dictionary/2007/12/metonym/</guid>
		<description><![CDATA[Definition &#124; Meaning The substitution of one name for another of similar meaning. Example &#124; Illustration using the term ‘the White House’ to refer to the Executive Branch of the United Sates government Etymology &#124; Origin]]></description>
			<content:encoded><![CDATA[<p><strong>Definition | Meaning</strong></p>
<ol>
<li>The substitution of one name for another of similar meaning.</li>
</ol>
<p><strong>Example | Illustration</strong></p>
<ul>
<li>using the term ‘the White House’ to refer to the Executive Branch of the United Sates government</li>
</ul>
<p><strong>Etymology | Origin</strong></p>
<ul>
<li></li>
</ul>
]]></content:encoded>
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